Seattle's Best Coffee

Coffee can be hard to understand. What does bold mean? How about robust?  
Avoid this problem entirely with the Seattle's Best Signature Blend numbering system.

 

INTERACTIVE PREROLL

Instead of sitting through a boring ad before their video starts, YouTube viewers can interact with this ad and see what picking their morning looks like with any of the five Signature Blends. 

 
 

SPONSoRED SPOTIFY PLAYLISTS

A good morning playlist is just as important as the right cup of  coffee.
Sponsored Seattle’s Best playlists will show Spotify listeners how chill or how rowdy they want to start their mornings.

 
 

IN-STORE DISPLAY

Interactive signage allows grocery shoppers to hear their morning coffee experience.

 
 

TRANSIT

 
 

Copywriter: Dan Azneer